Performance Marketing Specialist

404 – Zagreb

404 is an independent communications agency with an aim to resolve our clients' business challenges. Strategy is the backbone of our approach. We see clients as partners who are on board through every stage of the process, from idea to execution. In an age when brands need to talk more than ever, we help them find their voice.

We are part of the MYTY group and alongside we have our sister company Shape 404, which is developing digital products.

As a Performance Marketing Specialist, you will be part of our talented performance team, which plays a key role in improving return on investment (ROI) in the digital space. You will have the opportunity to design performance marketing strategies and manage advertising campaigns on Facebook, Google, and many other platforms. You will spend part of your time working in Google Analytics, and depending on your interests, there may be opportunities to work with other analytical tools and gain basic SEO experience. You will be responsible for the results of your clients’ campaigns and actively work on optimizing campaigns in collaboration with the rest of the team, account managers, and the social and creative departments.

Our culture is human. We work hard, do good stuff, and have a life.

If you become part of our team, your main focus will be:

  • Designing media performance marketing strategies according to client briefs
  • Independently managing performance marketing campaigns and continuously optimizing them, while actively suggesting opportunities for improvement (Google Ads, Facebook, Instagram, Messenger, Snapchat, LinkedIn, Reddit advertising, etc.) according to defined goals
  • Setting up basic campaign tracking in Google Analytics and Google Tag Manager
  • Creating internal and external analyses and campaign reports in Looker Studio

We have a place for you if have the following:

  • Minimum 2 years of work experience in performance marketing
  • Advanced knowledge of Google Ads and Meta Business Manager
  • Active use of Google Analytics and Looker Studio
  • Basic knowledge of Google Tag Manager (no need for advanced features, but ideally able to set up Facebook or TikTok Pixel and a few tags for conversion tracking)
  • Familiarity with search engine optimization (important to understand how SEO complements advertising)
  • Strong analytical thinking
  • Team spirit, organizational skills, and willingness to learn new skills
  • Optimistic and proactive approach to solving assigned challenges and tasks

Why our people choose us:

  • Personal development: You will have the opportunity to work with the biggest companies, while learning from the best experts in the market. We invest heavily in the learning and development: mentorship programs, English classes, external and internal trainings, workshops and conferences.
  • Environment: We extremely cherish teamwork. You will find a relaxed working environment and someone to give you a hand if you need it. If you want, you can even bring your dog to keep you company.
  • Perks: Our people happiness is important to us. That is why we offer fun team buildings, Friday after work hangouts with beer, referral reward and many more. We encourage a healthy lifestyle - you can expect sport activities and prize if you run your first half marathon.

Agency 404 is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of age, sex, disability, race, color, religion, national origin, sexual orientation or marital status.